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The Strategic Plan

Introducing our 2018-2020 Strategic Plan

The Association of Fundraising Professionals-Greater Austin Chapter rolled out our inaugural strategic plan in 2009, with the goal of providing the Chapter with a “north star” to guide it into the future. Over the past eight years and two strategic plans, our Chapter has made an impact by

  • providing quality fundraising training from local and national experts
  • sustaining membership growth
  • being recognized nationally as a Ten Star Chapter and as Friends of Diversity
  • hosting Legislative Action Day, a model for other chapters nationally
  • having 15% of members be Certified Fundraising Executives, and
  • establishing Philanthropy Day as a “must attend” event in greater Austin.

These accomplishments reinforce our mission to facilitate ethical and effective philanthropy in Central Texas.

In 2017, the Chapter enlisted Seeds for Change Consulting to shepherd research and meetings for the six-month planning process to develop the 2018-2020 Strategic Plan.  The foundation laid by the previous plans allowed us to further address the opportunities and challenges facing our evolving philanthropic sector and the “best” role for AFP-GAC in supporting our members and the community at large. We sought counsel from our members, community partners and peer organizations to better understand how AFP-GAC is perceived and identify areas of strength and those that needed more development.

We are pleased to unveil our 2018-2020 Strategic Plan which outlines how our Chapter plans to promote the value of philanthropy throughout Central Texas:

  • Capitalizing upon the Chapter’s role as an influencer to build an inclusive pipeline of philanthropic leaders and strengthen strategic partnerships in Central Texas.
  • Promoting ethical and effective fundraising best practices.
  • Advocating for the essential role of philanthropy in improving our community.                
  • Investing in the future of philanthropy by devoting resources to the Chapter’s sustainability.

It is our hope that this new plan will enhance the Chapter’s effectiveness and will allow our members and partners to have a greater impact on Central Texas philanthropy and beyond. John Maxwell, a noted leadership expert, has summarized leadership in one word: influence. At the end of the day, it is our aspiration that the AFP-Greater Austin Chapter has a positive influence on philanthropy and the outcomes it produces for the communities our collective missions serve.

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Many thanks to our members, as well as the community partners and peer organizations, who provided input during the strategic planning process which helped to shape the direction for the 2018-2020 Strategic Plan.  Special recognition to the Strategic Planning Committee who worked behind the scenes to disseminate information, draft/edit the strategic plan and keep the process on track.  The Chapter is grateful to all who contributed during the process.

Strategic Planning Committee:

Peggie Gaskamp, LIVESTRONG Foundation (Director of Strategic Planning)

Robin Bradford, CFRE, Robin Bradford Communications

Mollie Butler, CFRE, Butler Nonprofit Consulting

Don Hill, CFRE, formerly with Chorus Austin

Amanda Keeter, CFRE, Children at Heart Ministries

Rachel Mallernee, CFRE, Literacy First

Tiffany Schwartz, CNAP Strategic Association Management

Angela Osborn, CFRE, CFRM, Austin Humane Society

Lauren Robertson, AGE of Central Texas

Laura Schumann, CFRE, Seton Hays Foundation

Holly Wissmann, Breakthrough Central Texas

Megan Woodburn, CAE Strategic Association Management

Consultants: Stacy Ehrlich, CFRE & Erica Ekwurzel, CFRE, Seeds for Change Consulting